About Us
The Original Restaurant Touring Company
We’re a small business dedicated to supporting local restaurants
People use The Restaurant Touring Company to book guided and self-guided food tours where they visit multiple restaurants in one day.
Restaurants use The Restaurant Touring Company as a risk-free way to introduce themselves to their local market and get discovered by loyal new customers
HOW WILL IT HELP YOUR BUSINESS
01.
New Customers & Increased Footfall
Attract both local and travelling visitors, tell them the story of your success all in one afternoon
02.
Quick Turnover
Cycle through a group of 80 -100 potential future customers during a five- hour tour.
03.
Build In Upsell & Marketing
Offer extra drinks and food to visitors + direct marketing opportunities for future events
04.
Easy to Use
Our QR ticketing system allows you to train staff in seconds, when customers attend your establishment.
05.
Free to Join
Zero risk and the chance to take advantage of this new marketing platform
06.
Stronger Together
Restaurants working together to promote the whole area as a must visit food destination
WHO ARE WE
What Are Restaurant Tours?
Locals and travellers use The Restaurant Touring Company to book guided and self-guided walking or transported food tours, where they dine at multiple restaurants in one day and try the best of each place.
For restaurants, think of Restaurant Tours as a way to get new walk-in guests, typically 80-100 in during times when you’re less busy.
Traditional food tours, typically guided events with large groups, have operated across major cities worldwide for two decades now. The Restaurant Touring Company plans to transform the food tours concept. Alongside its regular guided food tours we are now offering a unique self-guiding experience for guests, as well as creating a simple experience for restaurant owners and staff with no changes in regular operations.
HOW IT WORKS
FOR RESTAURANTS
- Create your free listing in a few easy steps
- Complete an Interview with The Restaurant Touring Company
- We keep you up to date on the expected numbers on the to assist with forward planning.
- Customers QR tickets are scanned upon arrival
- Business as usual, staff take orders and serve as they would with any other customer
- Restaurant Touring Company automatically issues the agreed payment to all participating restaurants the day after tour is completed.
FOR GUESTS
- Join our wait list, you will be updated on all participating venues as they come on board, you also get the chance to purchase tickets 24 hours before they go on general sale.
- Download The Restaurant Tour Guide from the App Sore, Google Play Store or Directly from our website.
- Once paid you are sent your QR ticket straight to the Tour Guide App on your mobile device.
- On the specified date and time your tour will become live in the App, where you will be given all the necessary instructions and tools to complete your self-guiding food tour.
- Each tour features 6-7 restaurants, all walkable to one another. Each serves a tasting menu typically smaller sized portions of signature items
- Order from the tasting menu and pay separately for any additional items you want to try.
- Your Tour Guide App will map the whole tour out for you from 1-7 , but the tour can be completed in any order you choose
BENEFITS THAT BOOST PROFIT AND MARKETABILITY
Enjoy a risk-free way to maximize occupancy, reach a broader audience and elevate your business to new horizons
Greater Sales
Restaurant Tours allow you to fill seats during your slow periods and turn over tables up to 3x faster than you would with regular covers. Upsell drinks and other add-ons during booking with a sky-high conversion rate, easily incentivize Restaurant Tour guests to return for a full visit.
Effortless Marketing
The Restaurant Touring Company will be working tirelessly behind the scenes for you to get discovered by new crowds. You don’t have to lift a finger.
We will consistently feature our restaurant partners in our own marketing campaigns, as well as include them on our many different tour formats.
Restaurant Touring Company will be running many different culinary food tours during 2024 creating direct marketing opportunities for all involved at a fraction of the cost to you.
List your restaurant now and find out how we use the stories of your success to drive our marketing strategy.
Historic Success
Food tours are among the fastest-growing dining trends, enjoyed by millions of locals and travellers in cities across the world.
In the last few years their popularity in the UK has grown with nearly every city running some f
Restaurants profit from food tours in many ways:
1. By together promoting the whole area as a must visit food destination
2. Built-in upsells during booking
3. Tour guests returning for future visits
4. Word-of-mouth marketing from those guests
5. Getting to know your fellow restauranteurs who provide hospitality in your area
The Restaurant Touring Company will operate its food tours with unparalleled customization and transparency. the user experience will set it apart from anything that is currently out there in the market.
Growing our customer base with people eager to discover your restaurant on their tour.
List your restaurant with us
Join our amazing setlist of restaurants at The Original Restaurant Touring Company.
Fill out the form below for a callback.